Tuesday, April 26, 2016

Elena Sergeeva, Master of Ceremony at the 1st European Luxury Hospitality Summit

Elena Sergeeva will be the Master of Ceremony at the first European Luxury Hospitality Summit which will be taking place in Athens on May 19-20 at  organized by Alpine Center and International Luxury Hotel Association.
If you haven't registered, you can do so now online!

More about Elena:

Elena Sergeeva
Swiss Diploma in Hotel & Tourism Management at Alpine Center
Masters in International Hospitality and Tourism Leadership at Alpine Center
Founder of Passion for Greece, Passion for Dubai, Passion for Hospitality

Elena Sergeeva has an accomplished career in tourism marketing and has worked for top Greek and international tourism brands. Russian born, she has lived in Greece for more than 20 years. Elena has worked with luxury hotel brands managing business development and foreign market opportunities in lucrative markets including Russia. She has extensive experience as a marketing consultant to both corporate and small and midsize business clients.

Elena is the founder of several professional blogs including Passion for Greece, Passion for Dubai and Passion for Hospitality. She is also a co-founder of Travel Bloggers Greece, the first travel bloggers network in Greece.  Her website development and blogging work has been featured in travel industry and Greek major media outlets.  She is fluent in English, Greek and Russian.

Friday, April 22, 2016

City Unity - Alpine Center: Event Sponsor of the Hellenic Association of Historical Writers

Alpine Center, The Hospitality & Tourism Management Department of City Unity, sponsored a Reception organized by the Hellenic Association of Historical Writers in March 30, 2016, on the occasion of their Awards Ceremony of the Second National Competition of Narrative History at IEK City- Hellenic Y.M.C.A Historical Building- in Athens.

The Academic Dean of City Unity - Alpine Center, Dr. Yiannis Suvatzis, welcomed the audience, thanking the Association for selecting City Unity to present the awards to its winning members. He praised the association for its contribution to the field of history and emphasized its members’role to convey our heritage through theircreative and innovative writing. He also highlighted the importance of their writing to stimulate and alert all of us towards the cultivation of mind as the prerequisite to further advance national pride, awareness and knowledge.

Furthermore, he introduced City Unity College and its famous department of hospitality and tourism management, known worldwide as Alpine Center, and pointed out the quality education offered at our academic institution, creating and disseminating knowledge in its efforts to prepare students as the tomorrow’s leaders and knowledgeable professionals.

Wednesday, April 20, 2016

Swiss Alpine Center presence at the 2nd International Health Tourism Convention, Athens, Greece

Eric Hofmann and Elena Sergeeva

keynote speakers

at the 2nd International Health Tourism Convention

16-17 April 2016, Athens Greece

Eric Hofmann presented Alpine Center@City Unity College's Health Tourism Education program at the 2nd International Health Tourism Convention.

Elena Sergeeva spoke at the 2nd International Health Tourism Convention about the "Use of Social Media Marketing in the Promotion of Health Tourism Destinations to the Consumer".

Eric Hofmann, President of Alpine Center Switzerland

Elena Sergeeva, Alpine Center graduate in Hotel & Tourism Management, Masters in International Hospitality and Tourism Leadership, Co-Founder/Partner at Blog Smart Agency, Co-Founder at Travel Bloggers Greece-TBG and CEO&Founder at Passion for Greece and Passion for Dubai

Wednesday, April 6, 2016

A Swiss Executive MBA offered through Alpine Center Switzerland

Alpine Center Switzerland, in cooperation with ZHAW -- Zürcher Fachhochschule (Zurich University of Applied Sciences in Switzerland) -- will offer ZHAW's Executive MBA. The program will be delivered in English, with each module starting with a four-day residential teaching session.

ZHAW is a Swiss leading Public University of applied sciences. The ZHAW School of Management and Law (SML) is one of the largest business schools in Switzerland, with a strategic focus on International Business. It is institutionally accredited by both the Association to Advance Collegiate Schools of Business (AACSB) and the Foundation for International Business Administration Accreditation (FIBAA).

It offers: The internationally recognized diploma “Executive Master of Business Administration ZFH” and will be issued in the name of the Zürcher Fachhochschule (Zurich University of Applied Sciences), which is the umbrella entity for SML.

The delivery of all nine (9) units that constitute the EMBA will be conducted by internationally experienced faculty members of ZHAW/SML and Alpine Center lecturers accredited by ZHAW/SML.

Prof. Dr. Daniel Seelhofer, Vice Dean of SML and Head of the department for International Business, expressed his satisfaction for this collaboration with Alpine Center which will allow SML to expand its activities for the first time in this form beyond the Swiss borders. Mr. Eric Hofmann, President of Alpine Center from his side assured that this program will widen the scope and strengthen the presence of Alpine Center in the regions where it is active since 30 years.

Both leaders were convinced that this step will be the first for a long and lasting collaboration which will serve many young managers to shape their careers with a strong program with proven records under the best possible conditions.

The first intake will take place in January 2017.

For more information please contact
Sybil Hofmann, President International Programs, Alpine Center